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A Logo design for a small business Called Cruz- It By Design
Her business focuses on printing images on T-shirts mostly, but she also prints on other things such as mugs, pillowcases, ect.
The final logo that my Client chose.
My Client had a very clear idea of what she wanted for her logo. She showed me a reference photo of what she was thinking, even gave me colors she wanted to choose from, and a slogan. The imagery she was thinking of with her slogan and her motivation and wishes for her brand.
With this in mind, I used the idea of a dreamcatcher which she liked and went along with her slogan.
After putting some thoughts on paper with some sketches, I decided to turn to my Ipad and make more strict decisicions on what works and what doesnt.
Then I dragged these sketches into illustrator, correcting the shapes and adding fonts and color to create a couple of versions and choices for her to pick from.
